Department of Tourism
Tourism is a major component of any country because it affords local, national and international consumers the opportunity to travel, view and utilize the attractions that are available and unique to a particular culture of people. It can be the largest contributor to revitalization of the economy. The New Executive Law of May 11, 1972 gave the Bureau of Tourism of the Ministry of Information, Culture and Tourism the authority to develop, regulate, monitor and promote all tourism activities in the Republic of Liberia. To this end, our vision for tourism in Liberia is to make Liberia the world tourism trend of Africa through vigorous marketing of our unique historical, environmental and cultural assets with the help of our stakeholders; a Liberia where, in the very near future, we have super highways, ferries, inter-county and international railroad systems that will facilitate and increase tourism related travels.
Since 2003, Liberia has made significant gains in the effort to maintain a secure and peaceful environment both domestically and in the sub-region. Hence, travel to Liberia and within the borders of Liberia is increasing and contributing to economic activities.
During the period under review, the Department of Tourism did some laudable investments through its partners. Here are few of the achievements/investments:
The Ducor Hotel is under renovation by the Libyan construction company and is expected to be completed by 2011.
The Spanish Embassy near Monrovia donated the 3rd place prize, a painting from the Art competition sponsored by Spain during the International women’s Colloquium, prepared by a Liberian artist, for exhibition in Liberia’s Pavilion at the 2010 Expo in Shanghai ,China.
A high powered Chinese trade delegation visited the country to explore investment opportunities including construction of 5-star business hotels and resorts in the tune of US$ 800,000,000.00 (Eight Hundred Million Dollars).
The MICAT department worked with Ecotourism Consultancy and Services to stage a Tourism and Hospitality Trade Fair on the Providence Island in observance of World Tourism Day.
The Assistant Minister for Tourism attended stakeholder board meetings of the Integrated Framework for Trade Development and is working with the IFNIU on the Tier 2 Project US$700,000.00 (Seven Hundred Thousand Dollars) proposal for funding for Tourism Development from the ELF Trust Fund.
The Assistant Minister for Tourism attended various EPA, FDA and other environment related meetings, including interviews vetting candidates for the post of EPA Executive Director. She was part of the delegation from the Ministry of Information, Culture and Tourism that went to Shanghai, China for the Expo 2010 Extravaganza in August of the period under review.
With the introduction of 2012, the Bureau of Tourism:
• Begun capacity building of its staff in order to better meet the professional requirements of the tourism sector
• Begun a vigorous campaign to register all tourism related entities within the Republic of Liberia in order to have a comprehensive tourism databank.
• Set up a mini-office at the Providence Island making it more functional, enticing and available for entertainment and touring.
• Initiated talks with various private and international sectors aimed at creating more investment opportunities in the tourism industry that will lead to more job creation and awareness of Liberia’s tourism potential.
• Is completing assessment tours of all 15 counties in order to bring about awareness and provide authoritative information/research on places of interest within these counties.